Tag Archives: Big

Remote Control

Posted on October 17, 2008 by manu prasad

It would’ve been a big shock to Airtel, having their entire teaser campaign hijacked by BIG. Painstakingly created, their four ads conveyed four different aspects of the service and had the ‘See you at home’ and the red couch in … Continue reading →

Posted in Advertising, Brand, India | Tagged , , , , , , , | 3 Comments

Its just getting bigger…

Posted on August 22, 2008 by manu prasad

A big news earlier this week was the launch of Big TV, with 20 channels to be launched – music, movie, lifestyle, regional..according to this article from some time ago.  (via medianama) Right at the bottom of the article is … Continue reading →

Posted in Ideas, India, Internet | Tagged , , , , , , , | 8 Comments

Marching to different beats

Posted on July 22, 2008 by manu prasad

I read an article today on LiveMint, which deals with creating UGC for TV and Radio. Well, for starters, I think its already being done. The polls, the debates etc on news channels, and more importantly, the reality shows, are … Continue reading →

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The Next Big Thing

Posted on October 23, 2007 by manu prasad

No, this is not the major announcement about an awesome new service I’ve developed, thats later..sigh This is about the Ambani kind of Big, and its amazing to see what i consider a perfect duplication of the strategy that made … Continue reading →

Posted in Brand, Ideas, India, Social Media | Tagged , , , | 2 Comments