Brand Personalities
The discussions on anonymity are back in full force on the web, mostly courtesy Google’s stance against pseudonymity on Google+. Google has its reasons and is supposedly working on […]
Brands going places
So, almost a year after I blogged here about Cafe Coffee Day’s potential gains from Foursquare, they have become (as far as i know) the first Indian brand to […]
Content, Media, Distribution
I read an interesting post at Social Media Explorer titled ‘Is content marketing the new advertising‘. More than the specific subject itself, which I write about occasionally, it made […]
Square Routes
Despite my niggle with location based services (specifically Foursquare) – that the game part is taking away from the social/utility part of it, I still believe that they’re an […]
On location.. and beyond
A few weeks back, @gkjohn and I were invited to Chandu’s Military hotel in Malleswaram by the inimitable @parthajha . After an amazing meal, we walked back to where […]
Early Bird Rewards
At least two major virtual happenings, one that has massive implications on the future of the web, and the other, slightly more subdued, but not lacking in potential. The […]
Endurance Models
I’d ended last week’s post wondering about the role of durability in the design of communication and organisational structures. Dina has continued the discussion on her blog, adding on […]