$ocial Media
This is why I love the conversational web. It provides an excellent means to connect ideas, and er, write a post. I saw a tweet from @jowyang which was […]
Social Evolution
The issue has been doing the rounds in my head for sometime now, it started with a question on LinkedIn about companies using CSR only for PR purposes, and […]
Social Ambassadors
Yes, it is the age of conversation, but in India it is also the age of brand ambassadors. And not just the average Joe Ambassador, but ones who blog. […]
The Stage of Conversation
Branded networks, that’s what the new property from Nautanki.tv (read the comments section) YouTopia is going to be. (via agencyfaqs). Update – This is going to be called spaces, […]
Opacity
Read two interesting posts, seemingly not very connected, but actually so. The first one was here, (don’t miss the article it has linked to either) and it talks about […]
The long tales of brands
A few days back, I read a post by Seth Godin. To summarise, it was about how people in general, and especially marketeers, put on a show, on purpose. That […]
Social Media Marketing/ DM 2.0
There’s a very interesting post I read at WATBlog, interesting because while I’ve been thinking about it, I’ve not been able to put my finger on it correctly. Harshil, […]
The Virtual Address
Read a very interesting argument yesterday here on how an online community is different from a group on a social network, or is it? As i commented there, while […]
On the right track
Saw the new Fastrack TVC on air – Shut up and Move On, but I didn’t see it there first. Fastrack is a brand whose communication i try to […]
Social Icing
Continuing from what i wrote earlier, the social networks we’re familiar with (assuming you don’t use our friendly neighbourhood sites – cyworld, qq, mixi) have a revenue mix of […]