The long tales of brands
A few days back, I read a post by Seth Godin. To summarise, it was about how people in general, and especially marketeers, put on a show, on purpose. That […]
India and the Internet
I read a report by Akamai recently on the state of the internet. Before i start on that, I have to share the wonderful experience I had with Akamai. […]
Social Media Marketing/ DM 2.0
There’s a very interesting post I read at WATBlog, interesting because while I’ve been thinking about it, I’ve not been able to put my finger on it correctly. Harshil, […]
Peer Pressure?
Yesterday, Contentsutra carried a story about Times Business launching a professional networking site called Peer Power. The post also mentioned that the new site wouldn’t be leveraging Times Jobs. […]
The Virtual Address
Read a very interesting argument yesterday here on how an online community is different from a group on a social network, or is it? As i commented there, while […]
Don’t call us, we’ll call you…
Read a very good post here on how words lured a potential customer in, but actions spoke louder and managed to get him out safely. I had a similar […]
Bubble 2.0
This could be called a misleading title, since it doesn’t have anything to do with the doomsday messages for web2.0, but working in a tabloid sometimes has its effects. […]
Reach out
Last week, I read an article that gave the ‘share of the pie’ picture of different media in India. As expected, print is still king, though TV is fast […]
The future of the Internet in India
is mobile. That’s a feeling I’ve been getting for quite sometime. Take a look at the figures Internet – 46 million according to the iCube report 2007 Mobile – […]
Evolution, or is it?
I read a couple of posts which made me think about this issue – social media’s role in the human mind’s evolution. What started out on a tangential note […]