Comments on: @ Social Business Summit

By: Agile @ Scale | m a n u s c r y p t s

Agile @ Scale | m a n u s c r y p t s — Wed, 28 May 2014 05:12:39 +0000

[…] remember talking about re-defining of scale at the Dachis Social Business Summit. The thrust of the presentation was that brands could engage consumers at scale only if they use […]

By: The evolution of currencies, beyond money | m a n u s c r y p t s

The evolution of currencies, beyond money | m a n u s c r y p t s — Wed, 12 Mar 2014 05:17:27 +0000

[…] a ‘changing of goalposts’, just as brands are beginning to vaguely realise that their currencies of engagement with consumers need to change, the consumer’s relationship with the common currency of […]

By: The maker economy | m a n u s c r y p t s

The maker economy | m a n u s c r y p t s — Wed, 05 Jun 2013 05:40:12 +0000

[…] #SBS2013, as part of my presentation on ‘The Currencies of Engagement @ Scale‘ I’d shared a rendition of Maslow’s Hierarchy of Needs to show how engagement […]