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Tag Archives: segmentation
Online Segmenting and segregating
We’ll start the thought from the easiest place. Facebook. From industry leaders quitting Facebook to TC stating that media attacks on FB are getting out of hand, to Facebook deciding to launch ‘simplistic’ privacy options, there’s a ton of reading … Continue reading
Posted in Brand, Ideas, Internet, Social Media
Tagged Adam Singer, danah boyd, Facebook, Hippo, identity, normalisation, segmentation, segregation, UTV Bindass
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Aggregation and Segregation
The ‘Morgan Stanley report‘, compiled by their 15 year old intern- on how teens (UK ) consume media- released a few days ago, got less than an enthusiastic response on the web, in spite of (or because?) their introduction stating … Continue reading
Posted in Advertising, Brand, Internet, Social Media
Tagged Gen Y, Generation G, Morgan Stanley Report, Nielsen, segmentation, social media marketing, teens, unstructured audience
3 Comments
