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- A Far Horizon: A Novel February 5, 2012 manuscrypts
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Tag Archives: crowdsourcing
99tests
A crowdsourced software testing model that offers on-demand services to software developers and enables testers to build a reputation and be part of a community, that is 99tests. In conversation with founder Praveen Singh.
Brands and Curation
Content and the need for brands to get into the space of creating it has been a subject discussed here several times. So, when I read about MTV’s tumblr voyage, (via) I thought it would serve as a good handle … Continue reading
Posted in Advertising, Brand, Ideas, Internet, Social Media
Tagged community, content, crowdsourcing, curation, MTV, tumblr
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All hands on deck
Since tis still the season of predictions and ‘looking forward to in 2011′, and because I brought up the subject of brand agencies reshaping themselves for the future, I thought I’d share with you three of my favourite decks of … Continue reading
Posted in Brand, Ideas, Internet, Social Media
Tagged 2011, apps, consumption, content, crowdsourcing, culture, David Armano, Edelman, employees, experience, innovation, JWT, Media, Rohit Bhargava, Steve Rubel, Strategy, trends
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Jump with a crowd
‘Jumping the shark’ is a phrase that has been jumping on to my face regularly, but something that got lost in the rigours of speed reading and processing. Thanks to Tom Fishburne’s excellent post on the subject in the context … Continue reading
Posted in Advertising, Brand, Ideas, Internet, Social Media
Tagged crowdsourcing, jumping the shark, Seth Godin, social media marketing, tom fishburne, value
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The next content aggregator
There was a good ‘debate’ at the McKinsey debate zone on whether people will pay for content, in the context of newspapers. An old debate by now, and one whose conclusion is being seen around, with very few exceptions (the … Continue reading
Conversations in social media
The Facebook redesign and the possible redefining of brands’ interaction with users on the service would perhaps make organisations dwell a little more on their new media strategy. I say this, mostly considering the reach of Facebook, and the importance … Continue reading
Crowdsourced Startups
To confess, the thought originated more from a textual perspective than a conceptual one. But it made me think, and so I shared it on twitter a couple of days back – “do many startups fail because they start up? … Continue reading
Posted in Ideas, India, Internet, Social Media
Tagged crowdsourcing, investors, Rang De, startups, VC
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