Free Home Delivery
Other media
from manuscrypts.com- A Far Horizon: A Novel February 5, 2012 manuscrypts
- Kochi chronicles – Part 1 February 1, 2012 manuscrypts
- The Great Indian Thali January 29, 2012 manuscrypts
-
This work is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 2.5 India License.
Tag Archives: context
While on contextual reputation…
Though I don’t answer much on Quora, I am quite a gawker and vote up answers too. One feature of Quora that I found extremely interesting and useful (and tweeted about) is the way Quora gives contextual ‘reputation’ (while reading … Continue reading
Posted in Advertising, Brand, Ideas, India, Social Media
Tagged Airtel, Blush, cleartrip, context, contextual reputation, Gold, Google Reader, quora, Tanishq
Leave a comment
Facebook Groupie
What kind of a blog would this be if we didn’t discuss Facebook’s new announcements. At a simplistic level, it would seem that Facebook learned a lot from that Google study. (via a conversation with Mahendra) Though i can’t access … Continue reading
Posted in Brand, Ideas, Social Media
Tagged context, Facebook, Facebook Backup, Facebook groups, Google, Google Reader
Leave a comment
Hairsay
So, the Old Spice man increased the sales of the product. Now we can renew the debate on the efficacy of social media on the bottom line. We obviously won’t ask for correlation data. The other side effect is that … Continue reading
Posted in Advertising, Brand, Ideas, India, Internet, Social Media
Tagged content, context, Dove, Facebook, Gang Of Girls, Kapil Ohri, Media, Naina, Old Spice, Pantene, Rohit Awasthi, ROI, sales, Sunsilk, twitter
7 Comments
A different kind of social
Despite a healthy skepticism for all things Google attempts with social, Wave and Buzz not having helped very much, I was quite excited after I saw the presentation below by Google’s Paul Adams. (the link which I had shared last … Continue reading
Posted in Ideas, Internet, Social Media
Tagged context, Facebook, Google, Google Me, Paul Adams, social
3 Comments
De-privacy
The Twitter discussion last week with Surekha and Karthik, was mostly about attribution, but it had another facet to it – privacy. Last week, a childhood photo of mine was shared on Facebook, I promptly untagged. Thankfully Facebook still allows … Continue reading
Posted in Brand, Internet, Social Media
Tagged choice, context, danah boyd, Facebook, Media, nicholas carr, privacy, twitter
2 Comments
Trust & Context
The Tiger Woods saga continues. And though I have had fun (like this) at his and Accenture’s expense, the entire series of events did make me wonder again on endorsements, especially after Accenture dropped Woods. The topic of endorsements is … Continue reading
Posted in Internet, Social Media
Tagged Accenture, bit.ly, brand ambassadors, context, endorsement, Endorsements, Facebook, Google, Tiger Woods, trust, url shortener
Leave a comment
