Tag Archives: content marketing

Newsmakers

Its ironic that I have to start the post this way, but Disclosure: I work with The Times Group There was some amount of Twitter buzz a couple of days ago on the article carried in the (city edition) Times … Continue reading

Posted in Advertising, Brand, Internet, Social Media | Tagged , , , , , , , | 3 Comments

The evolution of Content Marketing

A few weeks back, the eMarketer released some statistics about the kind of web advertisements that elicit reactions from readers. Clearly, the crowd likes to see ‘advertisements’ within content – I think advertorials would be a subset of that. This … Continue reading

Posted in Advertising, Brand, Internet, Social Media | Tagged , , , | 6 Comments