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- A Far Horizon: A Novel February 5, 2012 manuscrypts
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Tag Archives: Cafe Coffee Day
Coffee and brand stories
One of the best Indian brand stories I have seen in recent times is Chetan Bhagat. He has pretty much nailed the product, price and promotion, and gets better with each release cycle. Place? Bookstores, Twitter, Newspapers…… He has loyalists … Continue reading
Posted in Advertising, Brand, Ideas, India
Tagged Cafe Coffee Day, CCD, Chetan Bhagat, product placement, Revolution 2020
1 Comment
Brands going places
So, almost a year after I blogged here about Cafe Coffee Day’s potential gains from Foursquare, they have become (as far as i know) the first Indian brand to get an official page on Foursquare and have special offers for … Continue reading
Posted in Brand, Ideas, Social Media
Tagged augmented reality, Cafe Coffee Day, Facebook, Facebook Places, Foursquare, franchise social media, social, twitter
2 Comments
Early Bird Rewards
At least two major virtual happenings, one that has massive implications on the future of the web, and the other, slightly more subdued, but not lacking in potential. The latter – Twitter Annotations, announced at Chirp, allowing developers to “add … Continue reading
Posted in Advertising, Brand, Ideas, India, Internet, Social Media
Tagged Cafe Coffee Day, CCD, Chirp, Facebook, Foursquare, Open Graph, twitter
1 Comment
