Tag Archives: brand ambassadors

Trust & Context

The Tiger Woods saga continues. And though I have had fun (like this) at his and Accenture’s expense, the entire series of events did make me wonder again on endorsements, especially after Accenture dropped Woods. The topic of endorsements is … Continue reading

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Social Ambassadors

Yes, it is the age of conversation, but in India it is also the age of brand ambassadors. And not just the average Joe Ambassador, but ones who blog. I, for one, subscribe to Big B’s blog, because, from his … Continue reading

Posted in Advertising, Brand, India, Internet, Social Media | Tagged , , , | 4 Comments