Monthly Archives: May 2010

Go-to-social media

A few weeks back, I’d mentioned Tac Anderson’s ’3 types of social media strategy‘ . To quickly summarise, the first is the ‘toe-in-the-water’ approach (not really a strategy), the second is ‘optimising social media for business’ and the third is … Continue reading

Posted in Advertising, Brand, Ideas, India, Social Media | Tagged , , , , , , | 5 Comments

Online Segmenting and segregating

We’ll start the thought from the easiest place. Facebook. From industry leaders quitting Facebook to TC stating that media attacks on FB are getting out of hand, to Facebook deciding to launch ‘simplistic’ privacy options, there’s a ton of reading … Continue reading

Posted in Brand, Ideas, Internet, Social Media | Tagged , , , , , , , , | 3 Comments

Brand Privacy

The implications of Facebook’s recent moves are still gobbling up most of the virtual column space available. From discussions happening in my own set of connections, it does seem to have gotten a larger crowd (than the usual suspects) interested. … Continue reading

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Converse

A few days back, I read on RWW that Google Wave has released Wave Elements, which allow waves to be embedded on any website. Despite what might seem a ‘never took off’ status, I still thought Wave had potential. Buzz … Continue reading

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