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Monthly Archives: December 2009
Test
This is a restructuring exercise. brants has now moved to www.manuprasad.com/blog
Posted in Blog Updates
1 Comment
Newsmakers
Its ironic that I have to start the post this way, but Disclosure: I work with The Times Group There was some amount of Twitter buzz a couple of days ago on the article carried in the (city edition) Times … Continue reading
Posted in Advertising, Brand, Internet, Social Media
Tagged Arindam Chaudhuri, buzz, content marketing, newspapers, Nokia, Pepsi, TOI, trust
3 Comments
Trust & Context
The Tiger Woods saga continues. And though I have had fun (like this) at his and Accenture’s expense, the entire series of events did make me wonder again on endorsements, especially after Accenture dropped Woods. The topic of endorsements is … Continue reading
Posted in Internet, Social Media
Tagged Accenture, bit.ly, brand ambassadors, context, endorsement, Endorsements, Facebook, Google, Tiger Woods, trust, url shortener
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Identity Crisis
One of last week’s biggest news was the agreement between Facebook and Yahoo to implement Facebook Connect across Yahoo properties – Mail, Flickr, News, Sports, Finance etc. There’s a good analysis of the deal at GigaOM. In addition to all … Continue reading
#In Business
In spite of being the gold standard in business networking, I’ve always felt that LinkedIn has been a bit slow in adapting to the needs of its audience. Quite some time back, I’d written about the ‘news’ and ‘groups’ features, … Continue reading
Posted in Ideas, Internet, Social Media
Tagged Company Pages, enterprise, Linke, LinkedIn, social business design, twitter
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(Non) User Generated Content
World AIDS Day – a humble contribution Much to the brand’s credit, they RT ed my work, on Twitter. And that little stunt led to the image being viewed some 2000+ times and my 15 seconds of fame as India’s … Continue reading
Posted in Advertising, Brand, Ideas, India, Social Media
Tagged condom, UGC, World AIDS Day
1 Comment




