Monthly Archives: October 2009

Real time status

Busy with waves, of the non-Google kind. until next time, surf around and get back next week

Posted in Personal Updates | 1 Comment

Brand equity in real time

Media Post reports that Yahoo’s latest campaign caused its perception among U.S. adults to fall steeply – apparently, YouGov’s BrandIndex, which tracks daily consumer perception of brands, found that Yahoo’s buzz score had tumbled from 35.4 on Sept. 22 to … Continue reading

Posted in Advertising, Brand, India, Internet, Social Media | Tagged , , , , , , , , | 3 Comments

Social Inside

There’s quite a funny video that has got almost 50,000 views by now on YouTube. It is titled ‘The Social Media Guru’, and in case you haven’t seen it by now, you should take a look, though you might want … Continue reading

Posted in Advertising, Brand, India, Internet, Social Media | Tagged , , , , , , , , , , , | 4 Comments

Wavering

My twitter stream over the last weekend and to a certain extent this week too, was dominated by Wave. People asking for invites, writing about their first impressions, cracking one liners and so on. The entire activity reminded me of … Continue reading

Posted in Brand, Internet, Social Media | Tagged , , , , , | 3 Comments

Brand Chats – Google & Godin

Last week, Seth Godin’s company Squidoo launched “Brands in Public” (BIP from now), a  service which creates pages -’public-facing dashboards’ that aggregate conversations about brands on Twitter, YouTube and blogs, in addition to news, videos, images etc. BIP will create … Continue reading

Posted in Brand, Internet, Social Media | Tagged , , , , , , , , | 2 Comments