b r a n t s

Its rightly said that however thinly you slice the bread, there will always be two sides. Sometimes the very features that makes me love the social web – sharing and transparency, are not treated with the respect they deserve. Or, to be more specific, the crowd is not able to react maturely when someone is [...]

I read about the Jaipur Lit Fest, only thanks to a tweet from prolificd/roshnimo, this despite the fact that I fancy myself to be quite a voracious bibliophile. So, I wouldnt have been surprised to be asked ‘Have you been living in a cave?’.
I blame it on the information overload, and wonder if we have [...]

I’ve never plugged plugins before, but in this case, I’ll gladly make an exception, because its so damn useful. Quite a while back, after installing the friendfeed plugin, I remember asking on Friendfeed whether there was a Wordpress Plugin that could pull in any sharing of a blog post. Think of the trackbacks we have [...]

Brants has been on rented accomodation, even after the shift from wordpress to the self hosted domain, because, well, manuscrypts was always a personal blog. And an extension of that just wasnt enough for Brants. Thats how we now have a new domain for brants, all for itself. Brants has kindly allowed the usage of [...]

Its not exactly breaking news that newspapers are almost in desperation mode now (no, don’t throw ink at me, this is in the US market context) to make sense of the wild wild web, as the very public who used to pay for the print editions now want it on the web, and more importantly [...]

A few days back, I read a post on Adage, about how Facebook has become a place to collect friends. A large part of the post was about how people one barely knew became ‘friends’, how we all seem to be involved in each others’ lives in superficial ways, merely by sharing stuff we do, [...]

Late last year, I remember reading this article that talked about a study by Havas Media, which “looks at the impact of climate change on business from the point of view of consumer”. From the study,

With respect to India, the survey claims that 86% of Indians would rather buy from companies that are trying to [...]

As I am wont to do at infrequent intervals, I came up with one of  those  quirky connections – this one, for Tata Sky. I mentioned on Twitter that “aamir’s ghajini character could find Tata Sky Plus’ features quite useful-pause, rewind, record wonder if they’ll make a TVC with that”. In the days [...]

A few days back, Manish had an extremely interesting post titled ‘Image vs Algorithm’. It questions the relevance of ‘brand image’ in a scenario where people just ‘do a google’ when they need information about a product or brand.Yes, I know that you don’t google when you want to buy a razor or a soap, [...]

The measurement of social media, or rather the lack of it, is a topic that promises to be carried over to 2009 too. I shared this article last week on Twitter, because i felt it voiced most of what I felt on ‘authority’ in social media. Coincidentally, I was also checking out Twitority – an [...]